Business9 min readUpdated Feb 2025

Prompt Engineering for Business: 50+ Templates by Function

Copy-paste prompts for every department—marketing, sales, support, product, HR, and ops—structured for clarity and one CTA.

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Marketing
Campaigns, positioning, email, and ads.
#1Write a PAS email for {{persona}} about {{offer}} (120 words, one CTA).
#2Draft 5 Google Ads headlines (30 chars) and 2 descriptions (90 chars) for {{product}} with USP {{usp}}.
#3Create a positioning statement: For {{audience}} who need {{job}}, {{product}} is a {{category}} that {{benefit}}.
#4Outline a 3-email nurture sequence after {{lead_magnet}}: value-first, case study, CTA.
Sales
Cold outreach, discovery, objections, and follow-ups.
#1Write 3 cold email openers for {{prospect}} at {{company}} referencing {{trigger}}.
#2Draft 5 discovery questions for {{persona}} buying {{solution}}; avoid yes/no.
#3Handle objection "{{objection}}" with a 3-step reply: empathize, evidence, next step.
#4Write a recap email for the call about {{topic}}: pain, value, next step, one CTA.
Customer Support & Success
De-escalation, refunds, bugs, and renewals.
#1Reply to an angry customer about {{issue}}: acknowledge, fix, timeline, one CTA (90-110 words).
#2Respond to a refund request outside policy with one alternative (credit/discount) and single CTA.
#3Ask for repro steps for a bug in {{product}}; request device/browser and steps in 3 bullets.
#4Draft a renewal nudge for {{customer}} with 2 value bullets and a single scheduling CTA.
Product & UX
Research, ideation, release notes, and testing.
#1Generate 5 “How might we” questions for {{problem}}.
#2Write a 4-bullet release note: what changed, why it matters, who it helps, how to turn it on.
#3Create 5 usability test tasks for {{prototype}} with opening and closing questions.
#4Outline a user journey for {{persona}} achieving {{goal}}: phases, emotions, friction.
HR & People
Job descriptions, feedback, and onboarding.
#1Write a JD for {{role}} at a {{company_type}}. Sections: summary, responsibilities (5), requirements (5), benefits (3).
#2Draft structured feedback for {{employee}}: What went well, Opportunities, Next actions.
#3Create a 30/60/90 plan outline for {{role}} with deliverables and success metrics.
#4Write an offer letter summary (non-legal) highlighting role, comp range, and start date steps.
Operations & Finance
SOPs, summaries, and reporting.
#1Write a simple SOP: Purpose, Inputs, Steps (numbered), Owner, SLA for {{process}}.
#2Summarize this meeting into decisions, owners, and deadlines (use raw notes).
#3Draft a weekly ops update: top 3 wins, risks, metrics, and asks.
#4Create a variance commentary for budget vs actual on {{line_item}} in 4 bullets.

Usage tips

FAQ

How do I customize fast?
Swap placeholders (<code>{`{{persona}}`}</code>, <code>{`{{company}}`}</code>, <code>{`{{offer}}`}</code>) and set word/CTA constraints.
Which model is best?
Use fast models (Haiku/GPT-4o mini) for drafts; Sonnet/GPT-4o for nuance and safety. Always skim outputs.
How do I control tone?
Set tone and audience explicitly; run through the tone converter before sending.
How to avoid fluff?
Limit words, ask for bullets/sections, and set a single CTA.