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50 ChatGPT Prompts for Marketing Teams [Free Templates]

January 2025
12 min read
MarketingChatGPTPrompt TemplatesEmail MarketingSocial Media

📋 TL;DR - Quick Summary

  • 50 ready-to-use ChatGPT prompts for marketing teams
  • ✅ Covers email, social media, SEO, advertising, and strategy
  • ✅ Copy-paste templates with customizable variables
  • ✅ Organized by category for easy navigation
  • ✅ Save all prompts to your AI Prompt Library in one click

Why Marketing Teams Need a Prompt Library

As a marketer in 2025, you're expected to produce more content, faster, across more channels than ever before. ChatGPT and other AI assistants can be game-changers—but only if you know how to use them effectively.

The difference between mediocre and exceptional AI output? The quality of your prompts.

This comprehensive collection includes 50 battle-tested ChatGPT prompts specifically designed for marketing work. Whether you're writing email campaigns, crafting social posts, planning content strategies, or analyzing competitors, these templates will save you hours while improving your results.

How to use these prompts:

1. Email Marketing Prompts (10)

From subject lines to full sequences, these prompts help you craft emails that get opened, read, and clicked.

1

High-Converting Email Subject Lines

Generate attention-grabbing subject lines for any campaign

Generate 10 email subject lines for {{campaign_type}} targeting {{audience}}. The subject lines should: - Be under 50 characters - Create curiosity or urgency - Include {{key_benefit}} - Avoid spam trigger words - Have varied approaches (question, statement, emoji, etc.) Campaign details: {{brief_description}}
2

Welcome Email Sequence Writer

Create 3-5 email onboarding sequence

Write a 3-email welcome sequence for new subscribers to {{product/service}}. Email 1: Welcome & Set Expectations - Warm introduction - Explain what they'll receive - Deliver the lead magnet or first value Email 2: Value & Education (send day 3) - Share a helpful tip or resource - Build trust and authority - Soft introduction to paid offering Email 3: Engagement & CTA (send day 7) - Success story or case study - Clear call-to-action - Special offer for new subscribers Brand voice: {{tone}} (e.g., friendly, professional, witty) Key benefit: {{main_value_proposition}}
3

Re-engagement Email for Inactive Subscribers

Win back cold subscribers

Write a re-engagement email to subscribers who haven't opened our emails in {{time_period}}. Include: 1. Catchy subject line acknowledging their absence 2. Brief, friendly opening (not guilt-tripping) 3. Reminder of value we provide 4. Special "welcome back" offer or incentive 5. Option to update preferences or unsubscribe Product/Service: {{what_you_offer}} Target audience: {{audience_description}} Incentive available: {{discount/freebie/bonus}} Tone: {{casual/professional/humorous}}
4

Product Launch Email

Announce new product or feature

Create a product launch email for {{product_name}}. Structure: Subject Line: [Create 3 options] Email Body: - Hook: Start with the problem this solves - Introduction: What is {{product_name}}? - Key Benefits: 3 main value points - Social Proof: How to incorporate testimonials/early results - Pricing: {{price_point}} with launch offer - CTA: {{primary_action}} - PS: Create urgency or bonus Product details: {{description}} Target audience: {{who_is_this_for}} Launch offer: {{special_pricing/bonus/limited_quantity}}
5

Newsletter Content Ideas Generator

Plan 4 weeks of newsletter topics

Generate 4 newsletter topics for {{industry/niche}} that would interest {{target_audience}}. For each topic provide: 1. Catchy headline 2. 2-3 sentence description 3. 3 key points to cover 4. Relevant CTA 5. Optimal send day/time Our business: {{what_you_do}} Newsletter goal: {{educate/promote/build_community}} Frequency: {{weekly/biweekly/monthly}} Previous popular topics: {{list_1_2_past_winners}}
6

Cart Abandonment Email

Recover lost sales from abandoned carts

Write a cart abandonment email series (3 emails) for {{product/store_name}}. Email 1 (send after 1 hour): - Subject: Friendly reminder - Body: "You left something behind" approach - Show cart contents - Simple CTA to complete purchase Email 2 (send after 24 hours): - Subject: Address common concerns - Body: Answer objections (shipping, returns, quality) - Add trust signals (reviews, guarantees) - Small urgency (limited stock/popular item) Email 3 (send after 3 days): - Subject: Last chance / special offer - Body: {{discount_percentage}}% off or {{incentive}} - Stronger urgency - Alternative: Contact support for questions Cart value: {{average_cart_value}} Common objections: {{list_main_objections}}
7

Event Invitation Email

Drive registrations for webinars, launches, or events

Create an event invitation email for {{event_name}}. Include: - Compelling subject line (FOMO-inducing) - What: {{event_description}} - When: {{date_and_time}} - Why attend: 3 key takeaways or benefits - Who: Speaker/host credentials - How to join: Clear registration CTA - Bonus: Early bird incentive or limited seats message Event type: {{webinar/workshop/product_launch/conference}} Target audience: {{who_should_attend}} Format: {{live/recorded/hybrid}} Registration link: {{url}}
8

Customer Testimonial Request

Get quality reviews and case studies

Write an email requesting a testimonial from {{customer_name}} who recently {{achieved_result}} using {{product/service}}. Structure: 1. Personal greeting and congratulations on their success 2. Brief mention of their specific result: {{metric_improvement}} 3. Request: Would they share their experience? 4. Make it easy: Provide 3 specific questions to answer - What was the problem before? - How did {{product}} help? - What would you tell someone considering it? 5. Incentive: {{reward_for_testimonial}} 6. Timeline: {{how_soon_needed}} Tone: Genuine, appreciative, not pushy Length: Keep under 150 words
9

Promotional Email with Urgency

Drive immediate sales with limited-time offers

Write a promotional email for {{product/service}} with genuine urgency. Offer: {{discount_or_deal}} Duration: {{time_limit}} Scarcity element: {{limited_quantity/deadline/seasonal}} Email structure: - Subject: Communicate urgency without clickbait - Opening: Hook with the benefit/problem solved - Offer details: Clear terms (what's included, what's excluded) - Urgency: {{countdown/limited_stock/deadline}} - Social proof: {{number}} customers already bought - Risk reversal: {{guarantee_or_return_policy}} - CTA: Bold, action-oriented - PS: Reinforce deadline Audience: {{customer_segment}} Goal: {{revenue_target/unit_sales}}
10

Post-Purchase Thank You & Upsell

Boost customer lifetime value

Create a post-purchase email for customers who just bought {{product_name}}. Timing: Send {{hours/days}} after purchase Include: 1. Genuine thank you and order confirmation 2. What to expect next (shipping, access, onboarding) 3. How to get the most value from {{product}} 4. Helpful resource: {{guide/video/tutorial}} 5. Soft upsell: "Customers who bought {{product}} also love..." - Recommend: {{complementary_product}} - Benefit: How it enhances their purchase 6. Support: How to reach us with questions 7. Social: Encourage sharing/review Original purchase: {{product_and_price}} Upsell offer: {{related_product}} at {{special_price}} Brand voice: {{appreciative/excited/helpful}}

2. Social Media Prompts (10)

Create engaging posts, threads, and campaigns for Twitter, LinkedIn, Instagram, and more.

11

Viral Tweet Thread Generator

Create educational Twitter/X threads

Create a Twitter thread about {{topic}} that will resonate with {{target_audience}}. Format: - Hook tweet (first tweet must stop scrolling) - 5-7 follow-up tweets with valuable insights - Each tweet should be self-contained but flow logically - Use line breaks for readability - Include relevant emoji (sparingly) - End with CTA: {{what_action_you_want}} Topic: {{specific_subject}} Angle: {{unique_perspective}} Key points to cover: {{list_main_ideas}} Brand: {{your_company/personal_brand}}
12

LinkedIn Post for Engagement

Thought leadership and company updates

Write a LinkedIn post about {{topic}} designed for high engagement. Structure: - Opening hook (question, surprising stat, or bold statement) - Personal story or insight (2-3 paragraphs) - Actionable takeaway or lesson - Question for comments Length: 150-200 words Tone: {{professional/conversational/inspirational}} Goal: {{generate_leads/build_authority/share_news}} Topic: {{subject_matter}} Call-to-action: {{comment/share/visit_link}}
13

Instagram Caption with Hashtags

Engaging captions for photos and reels

Write an Instagram caption for {{type_of_post}} about {{topic}}. Post context: {{describe_the_visual}} Caption should: - Open with attention-grabbing first line (shows before "more") - Tell a story or share a value (100-150 words) - Include {{brand_voice}} tone - End with clear CTA: {{action_desired}} - Add 20-30 relevant hashtags (mix of popular, niche, and branded) Audience: {{who_follows_you}} Goal: {{engagement/sales/awareness}} Key message: {{main_point}}
14

Social Media Content Calendar

Plan 2 weeks of posts across platforms

Create a 2-week social media content calendar for {{business/brand}}. Platforms: {{list_platforms}} (e.g., Twitter, LinkedIn, Instagram) Posting frequency: {{times_per_day/week}} Content pillars: {{list_3_4_main_themes}} For each post, provide: 1. Date and time (optimal posting schedule) 2. Platform 3. Content type (image, video, carousel, text, story) 4. Topic and angle 5. Key message 6. CTA 7. Relevant hashtags Business: {{what_you_do}} Current campaign: {{any_promotions/launches}} Audience: {{target_demographic}}
15

Product Showcase Post

Promote product features without being salesy

Create a social media post showcasing {{product_name}} that doesn't feel like an ad. Approach: {{behind_the_scenes/user_story/problem_solution/before_after}} Include: - Relatable scenario or pain point - How {{product}} addresses it - Specific feature highlight: {{feature_name}} - Real result or benefit (use numbers if possible) - Soft CTA Platform: {{choose_platform}} Format: {{single_image/carousel/video/text_only}} Length: {{character_count}} Product: {{description_and_price}} USP: {{what_makes_it_different}}
16

Engagement Question Posts

Boost comments and community interaction

Create 5 question posts for {{platform}} that will spark conversation in the {{niche}} community. Each question should: - Be open-ended (not yes/no) - Relate to {{audience_interest}} - Encourage people to share experiences - Be easy to answer in a comment - Connect to {{your_business}} subtly Format each as: 1. The question 2. Why it matters (1 sentence context) 3. Your own answer (to prime responses) Community: {{describe_your_audience}} Topics they care about: {{list_interests}} Current trends: {{any_hot_topics_in_niche}}
17

User-Generated Content Campaign

Launch a UGC campaign to get customers posting

Design a user-generated content campaign for {{product/brand}}. Campaign name: {{create_a_catchy_hashtag}} Include: 1. Campaign concept and theme 2. What you're asking users to post (photo, video, story) 3. Clear instructions and guidelines 4. Incentive: {{prize/feature/discount}} 5. How winners are chosen 6. Campaign duration: {{start_and_end_dates}} 7. Launch post copy (to announce the campaign) 8. Example post (show what good looks like) 9. Terms and conditions (brief) Product/Brand: {{what_you_sell}} Goal: {{awareness/testimonials/content_library}} Target participation: {{number_of_entries}}
18

Trend Jacking Post

Capitalize on trending topics

Create a post that ties {{trending_topic}} to {{your_business}} in a natural way. Trending: {{describe_the_trend/meme/news}} Your business: {{what_you_do}} Requirements: - Don't force the connection (must be relevant) - Add value or humor, not just jump on bandwagon - Include your unique take or angle - Tie back to {{your_product/message}} subtly - Use appropriate hashtags including {{trending_hashtag}} - Post quickly (trends fade fast) Platform: {{where_this_trend_is_happening}} Tone: {{humorous/informative/inspirational}} CTA: {{desired_action}}
19

Behind-the-Scenes Content

Humanize your brand with authentic content

Write a behind-the-scenes social post about {{aspect_of_your_business}}. What to show: {{team/process/workspace/product_creation/day_in_life}} Structure: - Hook: Tease what they'll see ("Ever wondered how...") - Context: Why you're sharing this - Main content: Describe or narrate the BTS moment - Insight: What makes this interesting or surprising - Human element: Include names, personalities, challenges - CTA: {{engage_with_us}} Business: {{company_name}} Platform: {{choose_platform}} Media type: {{photo/video/carousel/story}} Brand personality: {{adjectives}}
20

Motivational Quote Post

Inspirational content that aligns with brand values

Create 5 motivational quote posts for {{niche/industry}} professionals. Each post should include: 1. The quote (original or well-attributed) 2. Brief context or story (2-3 sentences) 3. How it relates to {{your_audience_struggles}} 4. Visual suggestion (background, style, colors) 5. Relevant hashtags Themes to cover: - Overcoming challenges - Growth mindset - Industry-specific wisdom - Work-life balance - Success and persistence Brand: {{your_company}} Audience: {{who_you_serve}} Values: {{core_brand_values}} Tone: {{uplifting/real_talk/stoic}}

3. SEO & Content Marketing Prompts (10)

Research keywords, plan content strategies, and create SEO-optimized articles that rank.

21

SEO Keyword Research & Clustering

Find keyword opportunities in your niche

Conduct keyword research for {{topic/niche}}. Provide: 1. 10 primary keywords (high volume, moderate competition) 2. 20 long-tail keywords (low competition, high intent) 3. 10 question-based keywords (good for featured snippets) 4. Keyword difficulty rating (easy/medium/hard) 5. Search intent for each (informational/commercial/transactional) 6. Content cluster suggestions (group related keywords) Focus area: {{specific_subtopic}} Target audience: {{who_searches_for_this}} Current domain authority: {{your_DA_or_new_site}} Geographic target: {{location_if_local}}
22

Blog Post Outline Generator

Create SEO-optimized article structures

Create a comprehensive blog post outline for: "{{target_keyword}}" Include: 1. SEO title (60 chars, include keyword) 2. Meta description (155 chars, compelling with keyword) 3. Introduction (hook, problem, what reader will learn) 4. H2 sections (5-7 main sections, keyword variations) 5. H3 subsections under each H2 6. Key points to cover in each section 7. Where to include examples, stats, or quotes 8. Internal linking opportunities (related topics) 9. External link suggestions (authority sources) 10. Conclusion with CTA 11. FAQ section (3-5 questions) 12. Recommended word count Target keyword: {{primary_keyword}} Search intent: {{what_user_wants}} Audience: {{reader_profile}}
23

Content Gap Analysis

Find topics your competitors rank for but you don't

Perform a content gap analysis comparing {{your_website}} to competitors. Competitors to analyze: 1. {{competitor_1}} 2. {{competitor_2}} 3. {{competitor_3}} Identify: 1. Topics they rank for that we don't cover 2. Keywords we're missing in our content strategy 3. Content formats they use successfully (guides, tools, videos) 4. Backlink opportunities (where they get links) 5. Priority topics we should create next (quick wins vs. long-term plays) Our niche: {{industry/topic}} Our current top pages: {{list_your_best_content}} Goal: {{increase_organic_traffic_by_X}}
24

Pillar Page Content Strategy

Plan comprehensive content hubs

Design a pillar page strategy for {{broad_topic}}. Pillar page (main comprehensive guide): - Title: {{create_title}} - Sections: {{list_major_subtopics}} - Target keyword: {{primary_keyword}} - Word count target: {{suggested_length}} Cluster content (10-15 supporting articles): - List specific article topics that link to pillar - Assign keywords to each article - Indicate difficulty level (beginner/intermediate/advanced) - Suggest internal linking structure - Map out content creation priority Niche: {{your_industry}} Authority goal: {{rank_for_X}} Audience expertise: {{beginner/mixed/advanced}}
25

Meta Description Writer

Create click-worthy meta descriptions

Write 5 variations of meta descriptions for: {{page_title}} Each description must: - Be 150-155 characters - Include primary keyword: {{keyword}} - Create curiosity or urgency - Include a benefit or value proposition - Have a call-to-action when appropriate - Avoid duplicate phrases across variations Page content: {{brief_summary}} Target keyword: {{primary_keyword}} Unique selling point: {{what_makes_this_different}} Audience: {{who_is_this_for}} Provide A/B testing recommendations on which to try first.
26

Featured Snippet Optimization

Format content to win position zero

Optimize content to win the featured snippet for: "{{target_question}}" Current snippet holder: {{competitor_if_known}} Create: 1. Direct answer (40-60 words, concise, starts with keyword) 2. Numbered list version (if applicable) 3. Bulleted list version (if applicable) 4. Table format (if data-driven) 5. Definition box format (if definitional) 6. HTML markup suggestions 7. Schema markup recommendations Question: {{user_query}} Current rank: {{where_you_rank_now}} Content type: {{paragraph/list/table/video}} Supporting content: {{related_info_to_include}}
27

Content Refresh Strategy

Update old posts to regain rankings

Create a content refresh plan for: {{old_article_URL}} Current performance: - Published: {{original_date}} - Current rank: {{position_for_main_keyword}} - Traffic trend: {{up/down/flat}} - Backlinks: {{number}} Refresh strategy: 1. New information to add (stats, examples, tools) 2. Outdated sections to remove or update 3. Keyword opportunities missed in original 4. Improved title and meta description 5. New images, graphics, or media 6. Internal links to add (to newer content) 7. Structural improvements (formatting, readability) 8. New CTA or conversion opportunities 9. Schema markup to add 10. Republish date and promotion plan Target keyword: {{original_keyword}} Current competition: {{who_outranks_you}} Goal: {{get_to_position_X}}
28

Link Building Outreach Email

Get backlinks from relevant sites

Write a link building outreach email for {{your_content_piece}}. Recipient: {{website/person_name}} Their content: {{page_you_want_link_from}} Relationship: {{cold/warm/existing_connection}} Email structure: 1. Subject line (personalized, not "link request") 2. Personalized opening (reference their work) 3. Compliment (genuine, specific) 4. Your relevant content: {{your_article_URL}} 5. Value proposition (why link to you benefits them/their readers) 6. Specific ask (anchor text suggestion) 7. Make it easy (exact placement suggestion) 8. Appreciation and signature Approach: {{ego_bait/resource_addition/broken_link/guest_post}} Your content: {{describe_what_you_created}} Why it's valuable: {{unique_data/better_resource/tool}}
29

Content Repurposing Plan

Maximize ROI from existing content

Create a content repurposing plan for: {{original_content_piece}} Original format: {{blog_post/video/podcast/webinar}} Original URL: {{link}} Performance: {{traffic/engagement/conversions}} Repurpose into: 1. {{format_1}} - How to adapt, key changes, platform 2. {{format_2}} - How to adapt, key changes, platform 3. {{format_3}} - How to adapt, key changes, platform 4. Social media snippets (10+ micro-content ideas) 5. Email newsletter (angle and hook) 6. Infographic (key data points to visualize) 7. Video script (talking points) 8. Podcast outline (discussion format) 9. Slide deck (presentation structure) 10. Lead magnet (PDF/checklist version) Distribution timeline: {{content_calendar}} Effort required: {{hours_per_format}}
30

Local SEO Content Strategy

Rank for local searches

Create a local SEO content strategy for {{business_name}} in {{city, state}}. Business type: {{industry}} Service area: {{specific_locations}} Competitors: {{local_competitors}} Strategy components: 1. Local keyword targets (20 keywords) - {{service}} + {{city}} - "near me" variations - Neighborhood-specific terms 2. Location pages (5-10 pages) - Cities/neighborhoods to target - Unique content for each location - Local schema markup 3. Local content ideas (10 blog topics) - {{city}} guides related to business - Community involvement - Local events and sponsorships 4. Google Business Profile optimization - Post ideas (weekly) - Q&A suggestions - Review response templates 5. Citation building targets - Local directories - Industry-specific listings - Citation cleanup priorities Current GMB rank: {{position}} Goal: {{rank_in_map_pack}}

4. Advertising & Copywriting Prompts (10)

Craft compelling ad copy for Google, Facebook, LinkedIn, and landing pages.

31

Google Ads Copy Generator

Create high-CTR search ads

Create Google Ads copy for {{product/service}}. Campaign goal: {{conversions/traffic/awareness}} Target keyword: {{primary_keyword}} Landing page: {{URL}} For each ad, provide: Headlines (3-5 options, 30 chars each): - Include keyword - Highlight benefit - Create urgency or curiosity Descriptions (2 options, 90 chars each): - Expand on value proposition - Include CTA - Address pain point or desire Additional assets: - Sitelink suggestions (4) - Callout extensions (4) - Structured snippets - Price extensions (if applicable) Product/Service: {{what_you_offer}} USP: {{what_makes_you_different}} Offer: {{discount/free_trial/guarantee}} Target audience: {{who_you_target}}
32

Facebook/Instagram Ad Copy

Thumb-stopping social ads

Write Facebook/Instagram ad copy for {{product/campaign}}. Ad objective: {{traffic/conversions/engagement/reach}} Audience: {{age/interests/behaviors}} Placement: {{feed/stories/reels}} Primary text (125 chars): - Hook in first line (shows before "see more") - Benefit-focused - Conversational tone - Emoji (1-2, strategic) Headline (40 chars): - Clear value proposition - Action-oriented Description (30 chars): - Supporting detail or offer CTA button: {{shop_now/learn_more/sign_up/download}} Visual: {{describe_image_or_video}} Offer: {{discount/freebie/urgency}} Landing page: {{destination}} Create 3 variations to A/B test.
33

Landing Page Copy

Convert visitors into customers

Write landing page copy for {{product/offer}}. Page goal: {{collect_emails/sell_product/book_demo}} Traffic source: {{paid_ads/email/organic/social}} Structure: Above the fold: - Headline (clear value proposition) - Subheadline (expand on benefit) - Hero image description - Primary CTA Problem section: - Agitate the pain point - "You're struggling with {{problem}}..." Solution section: - Introduce {{product}} as the answer - Key features and benefits (3-5) - Visual: {{screenshot/demo/explainer}} Social proof: - Testimonial (create template) - Trust badges - Stats (users, success rate, etc.) How it works: - 3-step process - Make it simple and clear Pricing/Offer: - {{price_or_value}} - Guarantee or risk reversal - Urgency element FAQ: - Address 3-5 common objections Final CTA: - Repeat call-to-action - Below-CTA micro-copy (reassurance) Product: {{describe_offering}} Audience: {{target_customer}} Unique angle: {{differentiation}}
34

Video Sales Letter (VSL) Script

Write persuasive video ad scripts

Write a {{length}}-minute video sales letter script for {{product}}. Format: {{talking_head/animation/screen_recording/hybrid}} Goal: {{sell_product/get_demo/collect_email}} Script structure: [0:00-0:15] Hook - Pattern interrupt - Call out audience - Bold promise or question [0:15-1:00] Problem - Describe pain point vividly - "Have you ever..." - Build emotion [1:00-2:00] Solution - Introduce {{product_name}} - What it is (simple explanation) - How it's different [2:00-3:30] Features & Benefits - 3 main benefits (results, not features) - Show don't tell (demo, examples) - Address skepticism [3:30-4:00] Social Proof - Testimonial or case study - Stats and results - Authority positioning [4:00-4:45] Offer - Pricing and value stack - Bonuses or limited-time offer - Guarantee [4:45-5:00] CTA - Clear next step - Create urgency - Repeat CTA Product: {{what_you're_selling}} Price: {{cost}} Target customer: {{avatar}} Main benefit: {{transformation}}
35

Call-to-Action Optimizer

Write CTAs that convert

Create 10 CTA variations for {{conversion_goal}}. Context: {{where_the_CTA_appears}} Current CTA: {{existing_button_text}} (if any) Requirements: - Action-oriented (verb-led) - Specific (not generic "click here") - Benefit-focused when possible - Urgency or curiosity when appropriate - Under {{character_limit}} characters For each CTA provide: 1. Button text 2. Supporting micro-copy (optional text below/around button) 3. When to use this variation (context) 4. Expected impact (why this might convert better) Conversion goal: {{sign_up/purchase/download/contact}} Offer: {{what_they_get}} Audience: {{who_is_acting}} Risk/Friction: {{concerns_to_address}}
36

PPC Ad A/B Test Hypotheses

Plan systematic ad testing

Create A/B testing plan for {{campaign_type}} ads promoting {{product}}. Current performance: - CTR: {{current_click_through_rate}} - Conversion rate: {{current_cvr}} - CPC: {{cost_per_click}} - Goal: {{improve_X_by_Y_percent}} Test hypotheses (5): For each test, provide: 1. Element to test (headline, image, CTA, audience, etc.) 2. Control version (current) 3. Variant version (proposed change) 4. Hypothesis (why variant might perform better) 5. Success metric (what defines a win) 6. Test duration (how long to run) 7. Statistical significance needed Campaign: {{ad_platform}} Budget: {{daily/weekly_spend}} Sample size: {{clicks_or_impressions_per_day}}
37

Retargeting Ad Sequence

Convert visitors who didn't buy

Create a retargeting ad sequence for visitors who {{action_they_took}}. Audience: {{who_are_you_retargeting}} Time since visit: {{hours/days}} Original landing page: {{what_they_saw}} Ad sequence (3-5 ads): Ad 1 (show immediately): - Remind them of {{product}} - Gentle nudge - Address "forgot" or "got distracted" Ad 2 (show after {{X_days}}): - New angle or benefit - Social proof or testimonial - Address potential objection Ad 3 (show after {{X_days}}): - Stronger offer or urgency - FOMO element - Last chance messaging Ad 4 (if not converted): - Different product/offer - Alternative solution - Stay top-of-mind For each ad: - Copy (headline, body, CTA) - Visual suggestion - Landing page - Frequency cap Product: {{what_you_sell}} Original offer: {{initial_CTA}} Retargeting offer: {{discount/bonus}}
38

Product Description Copy

E-commerce product pages that sell

Write product description for {{product_name}}. Product details: - Category: {{product_type}} - Price: {{cost}} - Key features: {{list_specs}} - Target buyer: {{who_buys_this}} Description structure: Headline: - Catchy, benefit-focused product name Opening (2-3 sentences): - Hook with main benefit or problem solved - Who is this for? Features & Benefits: - List 5-7 features with benefit translation - Format: "{{Feature}}: {{Benefit}}" - Use bullet points Use cases: - 3 scenarios where product excels What's included: - Package contents - Warranty/guarantee Specifications: - Technical details (dimensions, materials, etc.) Trust signals: - Reviews summary - Badges (free shipping, money-back, etc.) SEO keywords to include: {{list_keywords}} Brand voice: {{tone_and_style}} Main competitor: {{how_to_differentiate}}
39

Launch Copy for New Product

Announcement copy across channels

Create launch announcement copy for {{product_name}}. Launch date: {{when}} Launch offer: {{special_pricing/bonus/limited_quantity}} Create copy for: 1. Email subject line (3 options) 2. Email body (300 words) 3. Social media post (Twitter, LinkedIn, Instagram) 4. Website banner/hero 5. Press release headline and opening paragraph 6. Product Hunt tagline and description 7. Landing page headline and subheadline Key messages to convey: - What: {{product_description}} - Why now: {{timing_relevance}} - Who it's for: {{target_customer}} - What makes it special: {{unique_value}} - Launch incentive: {{early_bird_offer}} - Social proof: {{beta_results/testimonials}} Product: {{describe_in_detail}} Problem solved: {{customer_pain_point}} Price: {{cost}} Company: {{your_brand}}
40

Comparison Page Copy

{{Your Product}} vs. {{Competitor}} pages

Write comparison page copy: "{{Your_Product}} vs. {{Competitor}}" Competitor: {{competitor_name}} Your positioning: {{how_you_differ}} Page structure: Opening: - Acknowledge both are good solutions - Who each is best for (fair comparison) Comparison table: - Features (10-12 key points) - Your advantage on each - Their advantage (be honest) - Pricing comparison Detailed sections: 1. {{Feature_Category_1}} - Your approach - Their approach - Why yours is better for {{use_case}} 2. {{Feature_Category_2}} [Repeat format] 3. {{Feature_Category_3}} [Repeat format] Pricing section: - Transparent breakdown - Value calculation - ROI or cost savings Customer testimonials: - Switchers from {{competitor}} - Specific results Migration guide: - How easy it is to switch - Support offered CTA: - Try {{your_product}} - Side-by-side demo offer Your product: {{name_and_details}} Main differentiators: {{list_advantages}} Pricing: {{your_price_vs_theirs}}

5. Strategy & Analytics Prompts (10)

Plan campaigns, analyze data, and make strategic marketing decisions.

41

Competitive Analysis Framework

Analyze competitors' marketing strategies

Conduct competitive analysis for {{your_company}} against {{competitor_name}}. Analysis areas: 1. Product Comparison - Features and pricing - Unique selling propositions - Target audience differences 2. Marketing Channels - Which channels they prioritize - Content frequency and types - Estimated ad spend and reach 3. Content Strategy - Blog topics and frequency - Content formats (video, guides, tools) - Top-performing content 4. Social Media Presence - Follower counts and engagement rates - Posting frequency and style - Community management approach 5. SEO Performance - Top ranking keywords - Domain authority and backlink profile - Content gaps (what we can do better) 6. Paid Advertising - Ad copy themes and offers - Landing page strategies - Retargeting approaches 7. Positioning & Messaging - Brand voice and personality - Key messages and claims - Customer pain points addressed 8. Opportunities for differentiation - What they're doing well (learn from) - What they're missing (our opportunity) - Market gaps we can fill Your business: {{description}} Competitor: {{who_and_what_they_do}} Your goal: {{market_position_desired}}
42

Marketing Campaign Planning Template

Structure comprehensive campaign plans

Create campaign plan for {{campaign_name}}. Campaign basics: - Goal: {{objective}} - Timeline: {{start_and_end_dates}} - Budget: {{total_allocation}} - Target audience: {{who_you're_reaching}} Campaign components: 1. Strategy - Campaign theme/message - Key value proposition - Differentiation angle 2. Channel Mix - Paid ({{ad_platforms}}) - Owned ({{email/blog/social}}) - Earned ({{PR/partnerships}}) - Budget allocation per channel 3. Creative Assets Needed - Ad copy (how many variations) - Images/video (specs) - Landing pages (how many) - Email templates 4. Content Calendar - Week-by-week breakdown - Key milestones and launches - Content themes by phase 5. Success Metrics - Primary KPI: {{main_metric}} - Secondary KPIs: {{supporting_metrics}} - Benchmarks and goals 6. Risk Management - Potential challenges - Contingency plans - Decision triggers for optimization 7. Team & Responsibilities - Who owns each deliverable - Review and approval process - Communication cadence Campaign: {{describe_in_detail}} Product/Service: {{what_you're_promoting}} Launch date: {{when}}
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Customer Avatar Deep Dive

Create detailed buyer personas

Develop detailed customer avatar for {{product/service}}. Avatar name: {{give_persona_a_name}} Demographics: - Age range: {{years}} - Gender: {{if_relevant}} - Location: {{where_they_live}} - Income: {{range}} - Education: {{level}} - Job title/industry: {{profession}} Psychographics: - Values: {{what_matters_to_them}} - Interests: {{hobbies_and_passions}} - Media consumption: {{platforms_and_publications}} - Brands they love: {{aspirational_brands}} Behavioral: - Online behavior: {{where_they_spend_time}} - Purchase behavior: {{how_they_buy}} - Decision-making process: {{research_habits}} - Objections: {{hesitations_and_concerns}} Goals & Challenges: - Professional goals: {{career_aspirations}} - Personal goals: {{life_objectives}} - Biggest challenges: {{pain_points}} - Daily frustrations: {{specific_problems}} In their own words: - "I wish I could..." {{quote}} - "I'm struggling with..." {{quote}} - "I need help with..." {{quote}} How we help: - Main benefit: {{transformation}} - Key features they care about: {{list}} - Why they'd choose us: {{differentiation}} Marketing implications: - Best channels to reach them: {{where}} - Message angles that resonate: {{themes}} - Objections to overcome: {{list}} - Proof points needed: {{credibility}} Product: {{what_you_sell}} Price point: {{cost}} Market: {{industry/niche}}
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Marketing Funnel Analysis

Identify and fix funnel leaks

Analyze marketing funnel for {{business/product}}. Current funnel metrics: 1. Awareness: {{traffic/reach}} 2. Interest: {{page_views/engagement}} 3. Consideration: {{email_signups/content_downloads}} 4. Purchase: {{trials/purchases}} 5. Retention: {{repeat_rate/churn}} For each stage, analyze: Stage: {{funnel_stage}} - Current performance: {{metrics}} - Industry benchmark: {{comparison}} - Drop-off rate to next stage: {{percentage}} - Likely causes of drop-off: {{hypotheses}} - Improvement opportunities: {{specific_actions}} - Quick wins: {{fast_improvements}} - Long-term optimizations: {{strategic_changes}} Funnel optimization priorities: 1. {{biggest_leak_to_fix}} 2. {{second_priority}} 3. {{third_priority}} Testing roadmap: - Tests to run in next 30 days - Expected impact of each test - Resources required Current metrics: - Conversion rate: {{percentage}} - Customer acquisition cost: {{CAC}} - Lifetime value: {{LTV}} - Goal: {{improvement_target}} Business model: {{how_you_make_money}} Customer journey: {{describe_typical_path}}
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ROI Analysis Template

Calculate marketing channel ROI

Calculate ROI and create analysis for {{marketing_channel}}. Channel: {{platform/tactic}} Time period: {{month/quarter/year}} Investment: - Ad spend: ${{amount}} - Tools/software: ${{amount}} - Agency/freelancer: ${{amount}} - Internal labor: {{hours}} × {{hourly_rate}} - Creative production: ${{amount}} - Total: ${{sum}} - Returns: - Revenue directly attributed: ${{amount}} - Revenue influenced (multi-touch): ${{amount}} - New customers acquired: {{number}} - Average order value: ${{amount}} - Customer lifetime value: ${{LTV}} ROI Calculations: - ROI: (Revenue - Investment) / Investment × 100 - ROAS: Revenue / Ad Spend - CPA: Total Cost / Conversions - CAC payback period: {{months}} Performance analysis: - Is this channel profitable? {{yes/no}} - How does it compare to other channels? - Is performance improving or declining? - What's the optimal budget allocation? Attribution considerations: - First-touch revenue: ${{amount}} - Last-touch revenue: ${{amount}} - Assisted conversions: {{number}} - Attribution model: {{which_model}} Recommendations: - Scale up/down/maintain? - Optimization opportunities - Testing priorities - Budget reallocation suggestions Goal: {{target_ROI_or_ROAS}}
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Marketing OKRs (Objectives & Key Results)

Set measurable quarterly goals

Create marketing OKRs for {{quarter}} {{year}}. Company objective: {{overall_business_goal}} Marketing Objective 1: {{ambitious_goal}} Key Result 1.1: {{metric}} from {{current}} to {{target}} by {{date}} Key Result 1.2: {{metric}} from {{current}} to {{target}} by {{date}} Key Result 1.3: {{metric}} from {{current}} to {{target}} by {{date}} Marketing Objective 2: {{ambitious_goal}} Key Result 2.1: {{metric}} from {{current}} to {{target}} by {{date}} Key Result 2.2: {{metric}} from {{current}} to {{target}} by {{date}} Key Result 2.3: {{metric}} from {{current}} to {{target}} by {{date}} Marketing Objective 3: {{ambitious_goal}} Key Result 3.1: {{metric}} from {{current}} to {{target}} by {{date}} Key Result 3.2: {{metric}} from {{current}} to {{target}} by {{date}} Key Result 3.3: {{metric}} from {{current}} to {{target}} by {{date}} For each OKR: - Why this matters (connection to business goal) - Initiatives required (what you'll do to achieve it) - Owner (who's accountable) - Dependencies (what else needs to happen) - Risks (what could prevent success) - Progress check-ins (weekly/biweekly schedule) Current state: - Team size: {{number_of_marketers}} - Budget: ${{quarterly_budget}} - Key challenges: {{obstacles}} - Recent wins: {{momentum}}
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Marketing Audit Checklist

Comprehensive health check of marketing

Conduct marketing audit for {{company_name}}. Audit areas: 1. Brand & Positioning - [ ] Clear brand identity and guidelines - [ ] Consistent messaging across channels - [ ] Unique value proposition defined - [ ] Brand differentiation from competitors 2. Website & SEO - [ ] Website performance (speed, mobile, UX) - [ ] On-page SEO optimization - [ ] Content quality and quantity - [ ] Technical SEO issues - [ ] Backlink profile health 3. Content Marketing - [ ] Content strategy documented - [ ] Publishing cadence consistent - [ ] Content performance tracking - [ ] Content repurposing system 4. Social Media - [ ] Active on right platforms - [ ] Consistent posting schedule - [ ] Engagement rates healthy - [ ] Community management process 5. Email Marketing - [ ] List growth rate - [ ] Segmentation strategy - [ ] Automation workflows - [ ] Deliverability and engagement - [ ] Compliance (GDPR, CAN-SPAM) 6. Paid Advertising - [ ] Channel mix optimal - [ ] ROAS targets met - [ ] Creative testing process - [ ] Retargeting strategy 7. Analytics & Reporting - [ ] Tracking properly implemented - [ ] Regular reporting cadence - [ ] Data-driven decision making - [ ] Attribution model defined 8. Tools & Technology - [ ] Marketing stack documented - [ ] Tools fully utilized - [ ] Integrations working - [ ] Data centralized Findings format for each: - Current state (✅ Good / ⚠️ Needs attention / ❌ Critical) - Specific issues found - Recommendations - Priority level (high/medium/low) - Estimated effort and impact Company: {{your_business}} Industry: {{sector}} Goal of audit: {{what_you_want_to_improve}}
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Go-to-Market Strategy

Launch strategy for new products

Develop go-to-market strategy for {{product_name}}. Product details: - What: {{description}} - For whom: {{target_customer}} - Problem solved: {{pain_point}} - Pricing: {{cost}} - Competition: {{alternatives}} GTM Strategy: 1. Market Analysis - Total addressable market (TAM) - Serviceable addressable market (SAM) - Serviceable obtainable market (SOM) - Market maturity and trends 2. Positioning - Core message - Key differentiators - Category we compete in - Comparisons to alternatives 3. Launch Phases Phase 1: Pre-launch ({{duration}}) - Beta testing program - Early access list building - Content creation - Partnership development Phase 2: Launch ({{duration}}) - Launch day activities - Channel activation plan - PR and media outreach - Influencer/affiliate program Phase 3: Growth ({{duration}}) - Scaling successful channels - Optimization and testing - Customer success and retention - Referral program launch 4. Channel Strategy - Primary channels: {{list_top_3}} - Channel-specific tactics - Budget allocation - Expected results per channel 5. Pricing & Packaging - Pricing tiers - Promotional launch offer - Competitive pricing analysis 6. Sales Enablement - Sales collateral needed - Demo scripts - Objection handling - Case studies/social proof 7. Success Metrics - First 30 days goals - First 90 days goals - First year goals - Key performance indicators 8. Budget & Resources - Marketing budget: ${{amount}} - Team composition - Timeline and milestones Company stage: {{startup/growth/enterprise}} Launch date: {{when}} Market: {{geography_and_segment}}
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Marketing Budget Allocation

Distribute budget across channels

Create marketing budget allocation for {{time_period}}. Total budget: ${{amount}} Company stage: {{startup/growth/mature}} Primary goal: {{revenue/awareness/growth}} Current allocation (if existing): - {{channel_1}}: {{percentage}}% = ${{amount}} - {{channel_2}}: {{percentage}}% = ${{amount}} - [etc.] Recommended allocation: 1. Paid Acquisition ({{percentage}}%) - Google Ads: ${{amount}} - Facebook/Instagram: ${{amount}} - LinkedIn: ${{amount}} - Other: ${{amount}} Rationale: {{why_this_split}} 2. Content & SEO ({{percentage}}%) - Content creation: ${{amount}} - SEO tools: ${{amount}} - Freelancers/agency: ${{amount}} Rationale: {{why_this_amount}} 3. Tools & Software ({{percentage}}%) - Marketing automation: ${{amount}} - Analytics: ${{amount}} - Design tools: ${{amount}} - Other SaaS: ${{amount}} 4. Brand & Creative ({{percentage}}%) - Design work: ${{amount}} - Video production: ${{amount}} - Photography: ${{amount}} 5. Events & Partnerships ({{percentage}}%) - Conferences: ${{amount}} - Sponsorships: ${{amount}} - Affiliate/influencer: ${{amount}} 6. Testing & Experiments ({{percentage}}%) - Reserve for new channel tests - Innovation budget Expected returns: - Projected revenue: ${{amount}} - Expected ROAS: {{multiple}}x - CAC target: ${{amount}} - Break-even timeline: {{months}} Quarterly review process: - What metrics trigger reallocation - How to scale successful channels - When to cut underperforming spend Business model: {{how_you_make_money}} CAC: ${{current_CAC}} LTV: ${{current_LTV}} Payback period: {{months}}
50

Crisis Communication Plan

Prepare for negative events or PR issues

Create crisis communication plan for {{potential_crisis_scenario}}. Crisis scenario: {{describe_what_could_go_wrong}} Likelihood: {{high/medium/low}} Impact: {{high/medium/low}} Response framework: 1. Crisis Assessment - Severity levels (1-5) - Who determines severity - Escalation triggers 2. Response Team - Crisis lead: {{role}} - Spokesperson: {{who}} - Support team: {{roles}} - Decision-making authority 3. Communication Channels - Internal: {{slack/email/all_hands}} - Customers: {{email/in_app/social}} - Public: {{press_release/social/blog}} - Media: {{spokesperson_contact}} 4. Message Templates Initial Response (within 1 hour): - Acknowledge the issue - Express concern/empathy - What we're doing about it - Where to get updates Update Message (as info available): - What we've learned - Actions taken - Timeline for resolution - How customers are protected Resolution Message: - Issue resolved - Root cause explanation - Preventive measures - Appreciation for patience 5. Social Media Protocol - Who monitors mentions - Response time targets - Approved replies - When to take conversations private 6. Stakeholder Communication - Investors: {{who_contacts_when}} - Partners: {{notification_process}} - Press: {{media_relations_protocol}} 7. Post-Crisis Review - What happened timeline - Response effectiveness - Lessons learned - Plan updates needed Pre-approved statements: - [Draft 3-5 templates for common scenarios] Contact list: - Legal: {{lawyer_contact}} - PR agency: {{if_applicable}} - Key stakeholders: {{list}} Company: {{your_business}} Brand reputation risk areas: {{vulnerabilities}} Past issues: {{relevant_history}}

How to Customize These Prompts

🎯 Quick Customization Guide

1. Replace Variables

All prompts use {{}} to indicate customizable sections. Replace these with your specific information:

  • {product} → Your actual product name
  • {target_audience} → Your specific customer segment
  • {timeframe} → Your actual dates or duration

2. Add Context

The more context you provide, the better the output. Include:

  • Your brand voice and tone guidelines
  • Specific pain points your customers face
  • Competitor approaches to avoid or differentiate from
  • Any constraints (word limits, required keywords, etc.)

3. Iterate on Outputs

First attempt rarely perfect. Try:

  • "Make it more [casual/formal/urgent/friendly]"
  • "Shorten to X words" or "Expand with more detail"
  • "Focus more on [specific benefit]"
  • "Rewrite opening to be more attention-grabbing"

4. Combine Prompts

Chain prompts for complex workflows:

  • Use Keyword Research prompt → then SEO Blog Outline prompt
  • Create Email Subject Lines → then full Email Copy prompt
  • Customer Avatar prompt → then Landing Page Copy prompt

💡 Pro Tips

  • Save successful variations: When a prompt works well, save it to your library for reuse
  • Test different AI models: Try the same prompt in ChatGPT-4, Claude, and compare results
  • Create prompt templates: Build your own variations for common tasks in your workflow
  • Share with team: Use collections to organize prompts by department or campaign

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Start Using These Prompts Today

These 50 marketing prompts are designed to save you time while improving the quality of your AI-generated content. The key to success is customization—make each prompt your own by adding specific context about your business, audience, and goals.

Remember: AI is a powerful tool, but it's most effective when guided by human expertise. Use these prompts as starting points, iterate on the outputs, and always apply your marketing judgment to the results.

Want to level up your prompt engineering skills? Check out our other resources:

Frequently Asked Questions

Do these prompts work with all AI models?

Yes! These prompts are designed to work with ChatGPT (GPT-3.5/4), Claude, Gemini, and most major LLMs. Some may perform slightly better with certain models, but all are model-agnostic.

Can I use these prompts for client work?

Absolutely! These prompts are free to use for personal or commercial purposes. The AI outputs you generate belong to you. Just customize them for each client's specific needs.

How do I save these prompts for later use?

You can bookmark this page, copy prompts to a document, or (better yet) save them to your AI Prompt Library account where you can organize them by collection, add tags, and access them from anywhere.

What if the AI output isn't quite right?

Iterate! Try adding more context, asking for specific changes ("make it more casual", "focus on benefit X"), or regenerating. You can also use our Optimize feature to improve prompts with AI assistance.

Are these prompts updated for 2025 AI models?

Yes! These prompts are optimized for the latest AI models available in 2025, including ChatGPT-4, Claude 3.5, and Gemini. We regularly update our prompt library to leverage new AI capabilities.

Can I share these prompts with my team?

Yes! Share this article with your team, or create a team collection in AI Prompt Library to organize and share prompts internally. Team plans coming soon!

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Published by

AI Prompt Library Team

Updated January 2025